SecondLife - How To Make Money In Second Life

For years, Philip Linden has talked about the annual Burning Man Festival and the ways its open-ended nature, participant-created content and art contributed to his vision of what Second Life could be.

For those who aren’t familiar with the event, Burning Man is an annual week-long art, fire and community celebration in the Black Rock Desert – a 400 square mile expanse of barren landscape in Northern Nevada – focused on community values like immediacy and participation. Attendees are invited to be whoever they are, express themselves however they want without fear of judgment or social criticism. It’s a place controlled only by the limits of the imagination – a place where 50,000 individuals come together to form a peaceful, respectful community where all ideas have merit and everyone is invited to create, share, explore, learn and grow.

Sound vaguely familiar? It should. Many of the same principles that guide Burning Man form the core foundations of the Second Life community.

With the histories of Second Life and Burning Man so closely intertwined, it should come as no surprise that a virtual rendition of the event exists – and will be celebrating its 6th anniversary starting today. Burning Life, as it’s called inworld, has now grown into one of the larger, annual Second Life events. This year’s Burning Life – which runs until October 5 – will feature art and live performances, interactive theme camps, a fashion show and of course, the burning of the Man amid a fireworks display.

To help commemorate Burning Life’s anniversary, Burning Man founder Larry Harvey and Philip will be participating in a panel discussion on Tuesday, Sept. 30. They’ll be chatting about their experiences, inspirations, reflection, future goals and the roles that both Burning Man and Second Life play in enhancing the human condition.

For more information on the discussion or on the event in general, including schedules and to find out how you can contribute and participate visit the official Burning Life Web site.

When: Burning Life opens Saturday at 9 a.m. pacific time and runs to October 5th.

Center Camp stage kicks off at 11 a.m. pacific. See the performance schedule here.

Where: Burning Life

What: Art installations, live events, music, discussions and more.

Hello, I’m Frank Ambrose, the Senior VP of Global Technology, and I’d like to take this opportunity to let you know about some of the work we’re doing on the Second Life Grid.

By way of introduction, I’m a recent hire here at the Lab, having joined to lead our global technology team. Specifically I’ll be focused on grid infrastructure and our stability initiatives. As noted in the press release, I come to the Lab from many years at AOL (and prior to that MCI), where I experienced the kind of explosive growth, global scale and inherent stability challenges we face here at Linden Lab.

More than anything else, my tenures at those companies taught me the direct relationship between platform stability and user experience. I’m looking forward to applying that lesson, and a host of others, as we work to maintain, build and improve this complex virtual world. I am keenly aware of the pain that any service outage can cause and am both excited and confident that Linden Lab has focused the right resources to achieve this critical objective.

Given the complexities in our architecture, our stability efforts span many individual areas, most of which were detailed by Ian Linden’s May posting. Some areas will be addressed through short-term initiatives, while others will require significant re-architecture, software changes and new physical hardware. Throughout it all, we’re committed to making the transition to a more stable world as seamless and transparent to you as possible. To that end, members of my team will be using the blog regularly to provide updates on plans and progress towards meeting our stability goals.

As part of our wider stability plan, we’re targeting 4 major infrastructure points both with long-and short-term goals: Intra-Grid Network, Asset Storage Cluster, Central Databases, and Host/Transit Data Services. The strategy is to develop and deploy near-term solutions to improve stability, while looking more broadly at our architecture (hardware, software, networks, etc). In the near term we’ve got a number of projects in flight to address some of these problem points. A couple of examples are:

- Asset collection. We’re collecting many assets that are on our storage clusters, but are rarely (if ever) accessed. These assets take up critical space on the clusters and potentially degrade performance and stability as we hit volume thresholds. We’ll be moving these files to different storage mechanisms and, while they will still be easily accessible, it will help us to avoid pushing the limits of our existing storage clusters, while still preserving all existing assets in a reliable storage environment.

- Reducing the need for VPN connections.  Since we don’t encrypt communication between simulators and our databases, there needs to be a safe means to communicate across data centers and so we use VPN connections. The connections don’t scale well and can be unreliable (insert wiki to the Linden Network), so establishing a new communications mechanism, that is both safe, scalable and reliable, is another short-term project.

These projects are just a sampling of the work that is currently being done to improve stability, and I’ll be reporting on their progress, as well as other short-term projects, in the coming months.

We have a lot of work to do but be assured that we have the right resources and internal focus to achieve our stability goals. From personal experience, I’ve encountered many equally complex challenges, especially in my time at AOL, and these problems are all solvable with the right level of attention and technical talent. We certainly have both, now we will start delivering.

Today, we’re happy to formally announce SLim, a lightweight, voice-enabled instant messaging client that will allow you to communicate with your Second Life friends without logging in to the full viewer. While the viewer will still serve as the primary communication engine when you’re inworld, having SLim installed will enable you to connect with friends whether or not they are actually inworld.

SLim further lowers the barriers between virtual world and real world communication and ensures that you’ll always be able to connect with your Second Life friends regardless of location or broadband connection. Capable of running on any computer, SLim will extend the value and experience of Second Life beyond the borders of the virtual world.

Among other benefits, SLim will give you:

·       Access to your Second Life Friends list with real-time “presence” status updates

·       The ability to seamlessly migrate a text conversation into a voice call

·       The ability for SLim users to leave voice mails for offline friends

We’re putting the finishing touches on the technology now and will be announcing the availability of the client and a new SLim-enabled First Look viewer very shortly. Initially, you’ll be able to use SLim to communicate with Residents who are using the SLim-enabled First Look. Eventually, the main release viewer will also be SLim-enabled.

Voice is a critical component of the Second Life experience and SLim will play a major role in that facility moving  forward.

Click here to see the official SLim press release.

Btw, I’m returning from the Virtual World Conference in LA this afternoon and won’t be able to read your comments until I get home.  Will comment on the blog then.  Thanks.